creating content that people care about
I’ve spent years building and scaling brands across ecosystems.
When I saw how broken discovery was for brands and founders, I built keords, a media-first organic PR agency designed to help founders, startups, artists and filmmakers get discovered.
Prithwish Satpati
Founder keords
Connect with me on Linkedin
keords is an organic social media, storytelling, and content strategy partner for founders, startups, artists, filmmakers, and culture-driven brands.
social media // content strategy // branding // community building // websites // storytelling
we help brands be their best selves
campaigns
Film Promotion Campaigns for Netflix
Revived catalog and underrated titles through clip-led content and recommendation campaigns, driving consistent reach and watch intent across film audiences.
Developed a clear brand story, content and campaigns to build trust, drive sign-ups and position the platform in a competitive market.
Brand and Product-Market Fit for Madverse
Built content around music and live experiences to strengthen Spotify’s presence across events, artists and cultural moments.
Content and Experience Campaigns for Spotify
what we do
In a nutshell, we can help with brand positioning, crafting stories, and organic growth across media platforms for:
Brands and Founders
Artists and Music Labels
Filmmakers and OTTs
01
Story & Positioning
help define what you stand for, who it’s for and why it matters. This includes your brand narrative, messaging and how your product, music or film is positioned.
02
Content & Campaigns
We create and run content across social media, website, newsletters, reels and campaigns that turn your story into something people actually engage with and share.
03
Discovery & Growth
We make sure the work reaches the right audience through organic PR, distribution and consistent content, turning attention into real interest, whether that’s streams, users or ticket sales.
Position
We define your story, audience and what makes your brand, music or film worth discovering.
Create
We build social media, PR, content, websites and collaterals designed for organic reach and engagement.
Scale
We track performance, optimise strategy, and turn insights into a repeatable content system.
why go organic?
You can run ads and get impressions, but let’s be honest. The moment we see the word 'sponsored' something in our brain switches off. It stops feeling like discovery.
At Keords, we do the opposite. We are organic first. That means your content shows up inside our community the same way anything great does.
And that makes all the difference.
People stay longer, visit your profile, share your content, and actually follow you. For the same budget or often less, organic discovery simply goes further. If that sounds like your kind of growth, Keords is built for you.
built for long-term discovery and visibility
WHAT WE DO
indie artists
You probably feel like your song is good, but it is not being found. You want Streams. Monthly listeners. Saves. Followers.
Keords creates short-form discovery content around your release and publishes it across our culture pages and Spotify playlists, so new listeners start finding you.
what to watch
Every day people search for the best movies to watch, top TV shows on OTT and what to watch next. Choosing the right film or series is harder than it should be.
We track new releases, hidden gems and binge worthy shows, then rate them honestly so you can skip the scroll and start watching.
