Film Marketing, PR & Actor Promotion
we get your films get discovered
creating content that people care about
Keords does organic PR, social media and content campaigns for films, actors, and OTT platforms to drive discovery, watch intent and audience engagement.
film marketing // actor PR // social media // discovery campaigns // release strategy // hype
We don’t just promote films.
We build visibility around the film and the people behind it.
You can have a great film and still see low viewership.
Because people don’t know it exists.
They don’t know where to watch it.
Or they don’t feel the urgency to click play.
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Most films:
• rely only on trailers
• don’t build content around key moments
• lose momentum after release
• don’t stay in conversation
• don’t build familiarity with the actors
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That’s where discovery breaks.
IG @byprithwish
By breaking down music, sharing artist stories and highlighting where to watch films, I help creators and OTT platforms reach audiences organically.
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I create authentic, human-led social media content that fits naturally into feeds instead of feeling like ads. This approach helps brands build trust, engagement and real attention over time.
7.8M+
Reach Generated
100K+
Average Views
42.8%
CTR on Sponsored Posts
138%
Monthly Growth
What We Do
From actor hype to film release and beyond, we make sure people don’t just see it, they remember it.
01
Film Discovery Campaigns
We create campaigns that help films reach the right audience across platforms.
02
Actor PR & Visibility
We build content around actors, their journey, roles and moments to create familiarity and hype before and after release.
03
Clip & Scene Distribution
We use key moments, dialogues and scenes to drive recall and engagement through clip farming.
04
Recommendation-Led Content
We place films into natural discovery flows through curated content.
05
OTT Watch Intent Campaigns
We drive audiences to platforms by clearly communicating where and why to watch.
06
Release & Hype Campaigns
We build momentum before and after release so the film stays in conversation.
you work on that film, we take care of the algorithm
selected work
'Ek Din' Movie Promotion
For Ek Din, the debut of Junaid Khan alongside Sai Pallavi, the focus was not just on the film but on building familiarity around the faces behind it.
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We built early hype around Sai Pallavi’s presence and introduced Junaid Khan to audiences through content that highlighted his debut, the film’s moments and its overall appeal. The campaign combined actor-led visibility with film-focused promotions to drive interest leading up to release.
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The goal was simple: make people aware, curious and ready to watch.
3.8M+
Views Generated
~1000+
Story Mentions
32K+
Clicks on Trailer Link
5629+
Reposts and Shares
Netflix 'Always On' Campaign
Netflix has huge traction for trending shows, but many great films and older favourites often get lost. This campaign focused on bringing those titles back into conversation through clip-led content, movie recommendations and discovery posts across our film pages. By reviving forgotten favourites and underrated classics, we helped drive fresh interest and watch intent for catalog content.
22M+
Organic Reach
38.5%
Engagement
124K+
Views Per Post
5300+
Reposts and Shares
Spotify x Dhurandhar Campaign
From intimate live events like Rap 91 to film collaborations like Dhurandhar x Spotify, the goal was to make Spotify feel like part of the culture, not just a streaming app. We created content around these events, artists and moments to connect Spotify with music discovery, live experiences and film conversations.
2.7M+
Views Generated
90K+
Avg. Views Per Video
930+
Spotify Handle Clicks
700+
Organic Content Reposts
built for filmmakers, actors and teams, with a real human touch
OTTPlay App by Hindustan Times
When Hindustan Times launched OTTplay, the challenge was to get users to explore and adopt a platform that aggregated multiple OTT services.
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We created discovery-led content around movies and shows available on the platform, positioning OTTplay as a go-to place for recommendations rather than just another app. The focus was on making content feel like suggestions people would naturally engage with.
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This helped drive both traffic and user interest while building familiarity with the platform.
70K+
Avg. Views
37.2%
App Click-Through Rate
90+
Sign-Ups Through Our Code
845+
Organic Content Reposts
The Pursuetist House Project
A collaborative EP project led by producer Dishaan, bringing multiple indie artists together to create new music. I ran a month-long organic campaign highlighting the project, the artists and the music through reels, posts and discovery content that introduced the work to a broader independent audience.
1.2M+
Views Generated
68K+
New Accounts Reached
2.4K+
Clicks on YouTube Link
7329+
Reposts and Shares
I’ve spent years building and scaling brands across ecosystems.
When I saw how broken discovery was for brands and founders, I built keords, a media-first organic PR agency designed to help founders, startups, artists and filmmakers get discovered.
Prithwish Satpati
Founder keords
Connect with me on Linkedin